Global Advanced Research Journal of Educational Research and Reviews (GARJERR) ISSN: 2315-5132

December 2012 Special Anniversary Review Issue. 1(10), pp. 244-252

Copyright © 2012 Global Advanced Research Journals

 

Full Length Research Paper

Structural model of factors influencing consumers' intention to use natural gas: an application of planned behaviour theory

1Tubagus Haryono, 2Ujang Sumarwan, 3Asep Saefuddin, 4 Hartoyo

1Graduate School of Management and Business, Bogor Agricultural University, Indonesia

2Department of Family and Consumer Sciences and Graduate School of Management and Business, Bogor Agricultural University, Indonesia

3Departement of Statistic, Faculty of Mathematics and Natural Sciences Bogor Agricultural University, Indonesia

4Department of Family and Consumer Sciences and Graduate School of Management and Business,

Bogor Agricultural University, Indonesia

*Corresponding author Email: tbgs.haryono@yahoo.com

Accepted 07 December, 2012

Abstract

Oil and Gas play very important role in Indonesian Economy as a source of domestic energy, feedstock for national industry and source of government income. To support the government's plan, this study need to formulate the strategy of the Gas City development in Indonesia by identifying the factors that influence consumer’s perceptions, attitudes and intentions in using natural gas, which refers to the model proposed by Icek Ajzen (1991) which is known as The Theory of Planned Behaviour. Based on statistic examination toward γ parameter (Gamma) are able to conclude that there is a positive and significant influence from attitude toward behaviour, power of controlling behaviour factor and perceived risk toward the intention to use gas. In addition to, the demography factor is including a significant factor in forming respondent decision for using natural gas. The respondent in higher economic status, have more independent opinion (attitude toward behaviour, the consequence evaluation, control beliefs, power of control behaviour) to determine using or not using natural gas. The suggestion which come from government and most of user is turn out them to influence using the natural gas. Likewise to the respondent in middle and low economic status but they still also have been thinking about the perceived risk that might be come when using the gas.

Keywords: city gas, intention, Theory of Reasoned Action, Theory of Planned behaviour.

 

 

Related Articles


Review
Sudhakar P, Nalla Bala Kalyan Kumar, Padmavathi A
A study on employment trends in India
Glo. Adv. Res. J. Educ. Res. Rev. July 2012 Vol: 1(6): - [Abstract] [Full Text - PDF] (267 KB)
Original Research Articles
Nabil Hussein Al Fahim, Wan Jamaliah Wan Jusoh, Adewale Abideen
Factors Affecting the Intention to adopt Internet Banking Services among Small and Medium Sized Enterprises in Yemen
Glo. Adv. Res. J. Educ. Res. Rev. September 2014 Vol: 3(9): - [Abstract] [Full Text - PDF] (404 KB)
Abdul Latif and Usman Bashir
Person organization fit job satisfaction and turnover intention An empirical study in the context of Pakistan
Glo. Adv. Res. J. Educ. Res. Rev. July 2013 Vol: 2(7): - [Abstract] [Full Text - PDF] (177 KB)
Irfan Ullah and Kashif-ur-Rehman
EFFECT OF GENDER OF LEADER (TRANSFORMATIONAL/ TRANSACTIONAL), SATISFACTION WITH THE LEADER ON EMPLOYEE TURNOVER INTENTION
Glo. Adv. Res. J. Educ. Res. Rev. June 2015 Vol: 4(6): - [Abstract] [Full Text - PDF] (216 KB)
Mehmet Sirik, Bozkurt Gulek, Gokhan Soker, Omer Kaya, Kaan Esen, Yusuf Yarar, Eda Soker
The efficacy of 0.2 T low-field open MR imaging in the diagnosis of carpal tunnel syndrome
Glo. Adv. Res. J. Educ. Res. Rev. January 2014 Vol: 3(1): - [Abstract] [Full Text - PDF] (392 KB)
Joana Quintela and Anabela Correia
Influence of Service Quality and Satisfaction in Future Behavioral Intentions among Health and Wellness Users
Glo. Adv. Res. J. Educ. Res. Rev. October 2014 Vol: 3(10): - [Abstract] [Full Text - PDF] (126 KB)

Current Issue

Viewing Options

View Full Article - PDF
Download Full Article - PDF

Search for Articles

Tubagus Haryono on Google Scholar
Tubagus Haryono on Pubmed
Ujang Sumarwan on Google Scholar
Ujang Sumarwan on Pubmed
Asep Saefuddin on Google Scholar
Asep Saefuddin on Pubmed
Hartoyo on Google Scholar
Hartoyo on Pubmed

Statistics

Viewed 1391
Printed 355
Downloaded 1263
Powered By iPortal Works