Global Advanced Research Journal of Educational Research and Review (GARJERR) ISSN: 2315-5132
June 2017 Vol. 6(2), pp. 020-026
Copyright © 2017 Global Advanced Research Journals
Full Length Research Paper
Coaching and work performance in the cooperative sector of the province of Tungurahua - Ecuador
Elías David Caisa Yucailla1, María Dolores Guamán Guevara2, Rodrigo Fernando Miranda López3, Geovanny Fabricio Ríos Lara4, Gabriel Arturo Pazmiño Solys5* and Jorge Iván Carrillo Hernandez6
1Master in Public Management, Commercial Engineer, Faculty of Administrative Sciences Technical University of Ambato. Technical University of Ambato - Ecuador.
2Magister in Management and Business Management, Engineer in Business Administration Faculty of Administrative Sciences Technical University of Ambato. Technical University of Ambato - Ecuador.
3Magister in Business Management MBA. Mention Financial Management. Business Engineer, Teacher Faculty of Administrative Sciences Technical University of Ambato. Technical University of Ambato - Ecuador.
4Magister in Strategic Planning, Business Engineer. Faculty of Administrative Sciences Technical University of Ambato. Technical University of Ambato - Ecuador.
5Doctor in Industrial Engineering, Master in Socio Productive Projects, Mechanical Engineer, Business Engineer. Lecturer at the Technical University of Ambato - Ecuador, Technical University of Ambato – Ecuador.
6Master in Business Management, Foreign Trade Engineer. Lecturer at the Technical University of Ambato - Ecuador, Technical University of Ambato - Ecuador
Accepted 02 July, 2017
For European Coaching School (EEC) Coaching is the art of asking questions to help other people, through learning, exploring and discovering new beliefs that result in achieving their goals.(EEC 2016). Coaching is based on respect for the other as legitimate other, leaving room for the other to be as it is. Coaching is training in communication and leadership skills that promote self-knowledge and the person's contact with their environment. The present investigation is based on an analysis carried out at the Savings and Credit Cooperative Chamber of Commerce Ambato Ltda. (CCCA) of the city of Ambato - Ecuador, which is a financial institution that provides financial products and services with the highest quality, Promoting the socio-economic development of the community, has the human resources capable and motivated to build a solid, profitable and secure organization. Being an entity that deepens the process of constitution of an economic, social and solidarity system, in which human beings are the end, an institution that must take strategic actions to improve its growth in a successful way. It is for this reason that the present research work has focused on an analysis of the cooperative's members and employees, in order to establish the necessary strategies to improve the work performance in their employees with the implementation of coaching. The methodology used a qualitative and quantitative modality according to the critique-propositional paradigm, applied research modalities of bibliographical or documentary and of field, the type of investigation was of exploratory type, descriptive and correlates, to study population is confirmed by partners and employees giving a value of 10,213 people, and a sample of 385 people was taken for analysis. The data provided by this field research applied to the employees and members of the cooperative indicate that it is important to implement a coaching program that, according to the studies, will help improve the work performance of the institution's employees. Thus, a coaching program at the Savings and Credit Cooperative Chamber of Commerce Ambato Ltda. Is aimed at improving the work performance of employees and all those people who are part of the institution and who are looking for a future of growth For financial institutions.
Keywords: Coaching, work performance, cooperative sector, efficiency, Tungurahua. Ecuador.
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