Global Advanced Research Journal of Management and Business Studies (ISSN: 2315-5086) November 2015 Vol. 4(10), pp 390-397

Copyright © 2015 Global Advanced Research Journals   


Original Research Articles

Exploring Cultural Capital Dimensions in Tourism: The Case of Zanzibar

Issa Seif Salim (PhD)1 and Lufumbi Mwaipopo (PhD)2

1CEO  Zanzibar Overseas Services

2University of Dar es Salaam  Business School

Corresponding author Email:

Accepted 07 November 2015


The increasing recognition of the potential of culture to generate revenue has created a significant surge in today’s global tourism market. Cultural resources can therefore be construed as capital that tourist destinations can utilize for economic advantage. Such capital needs to be well managed and its potential maintained for sustainable exploitation. This study explores this cultural capital of tourist destinations using Zanzibar as a case. Exploratory factor analysis is used to determine the underlying dimensions that constitute this construct. Seven dimensions are identified which for Zanzibar appear to be the distinct latent variables that motivate tourists to visit the island. These are “historical objects”, “cultural events”, “cultural behavior”, “traditional medicine and spiritual practices”, “traditional aqua activities”, “food and culinary experiences”, and “handcrafts”. Apart from the theoretical implications, the findings of this study provide an insight that destination managers  can utilize in planning tourism strategies.

Keywords: Tourism, Dimensions, Cultural Capital, Historical objects, Cultural Events, Food and Culinary Experiences, Handcrafts, 

Related Articles

Original Research Articles
Gash NA and Neelofar Khan
A study on the vocational and academic stream subjects on the verbal dimension’s of creativity - in Kashmir
Glo. Adv. Res. J. Manage. Bus. Stud. February 2015 Vol: 4(2): - [Abstract] [Full Text - PDF] (134 KB)
Ricardo Alonso Gonzalez
Discretionary Work Effort and Organizational Citizenship Behavior Investigating Brazilian Teachers and Public Officials Behavior
Glo. Adv. Res. J. Manage. Bus. Stud. August 2016 Vol: 5(8): - [Abstract] [Full Text - PDF] (269 KB)
Bozkurt Gulek, Behice Durgun, Nazan Alparslan, Eren Erken, Huseyin Ozer, Tunay Sarpel
The linear and angular dimensions of the L4-L5 facet in healthy adults: Measurements on the axial and parasagittal-oblique mri planes
Glo. Adv. Res. J. Manage. Bus. Stud. March 2013 Vol: 2(3): - [Abstract] [Full Text - PDF] (449 KB)
Al SiddigTalha Mohmed Rahma
Economic important of Electronic money
Glo. Adv. Res. J. Manage. Bus. Stud. December 2017 Vol: 5(1): - [Abstract] [Full Text - PDF] (168 KB)
Gloria Boafo Mensah, Kofi Ampomah Benefo, Maame Adwoa Bentumah Animpong, William Owusu Oduro, Ebenezer Neequaye Kotey, Kisiedu Akufo Kumi and Gabriel Nii Laryea
Thermal efficiency of charcoal fired cookstoves in Ghana
Glo. Adv. Res. J. Manage. Bus. Stud. March 2013 Vol: 2(3): - [Abstract] [Full Text - PDF] (1,146 KB)
A Nicolaides
Globalisation and Americanisation – the hijacking of indigenous African culture
Glo. Adv. Res. J. Manage. Bus. Stud. August 2012 Vol: 1(6): - [Abstract] [Full Text - PDF] (392 KB)

Current Issue

Viewing Options

View Full Article - PDF
Download Full Article - PDF

Search for Articles

Issa Seif Salim on Google Scholar
Issa Seif Salim on Pubmed
Lufumbi Mwaipopo on Google Scholar
Lufumbi Mwaipopo on Pubmed


Viewed 2643
Printed 416
Downloaded 1660
Powered By iPortal Works